b2match

b2match prices a single event from €699 billed yearly on its Starter plan for up to 100 participants, and every plan is built around pre-booked B2B meetings. It was founded in Vienna in 2013, eight years after two project managers at the Austrian research agency FFG first sketched the idea, and now has a second office in Zagreb.

How the matchmaking works for your attendees

Participants fill in profiles and then request one-to-one or group meetings with each other inside networking blocks you define. The system works out which time slots both sides have free, so nobody books a clash, and each request opens a conversation. Booking rules let you split people into groups such as buyers and sellers and stop one group requesting another, which keeps a brokerage event on purpose. Online and hybrid meetings run in a built-in video tool with no download.

The AI part is a meeting recommender. b2match says it uses machine learning on profile details and on behaviour, such as profile visits, messages and meeting requests, fed in near real time, to suggest profiles each person is likely to want to meet. That is the reason it sits in our AI and event data hub as well as apps and networking. Our guide to evaluating event matchmaking tools sets out questions to ask about how recommendations are generated and measured.

Plans and how licences are counted

Plan	Price	Consultation hours	Adds
Starter	From €699 billed yearly	1	Basic event tools, single event only
Basic	On request	2	Meeting manager, organisation profiles, event website
Professional	On request	4	Marketplace, ticketing, check-in, advanced matchmaking
Professional plus	On request	6	Branding, lead retrieval, integrations
Unlimited	On request	10	Unlimited participants across multiple events

You choose a single-event or a multi-event licence and a participant package: up to 100, 200, 500 or 1,000, or more than 1,000. Only registered and validated participants count, and the price rises with the package. A multi-event licence lets you run as many events as you like over 12 months within that participant pool, and departments can share it. The 12 months start on the invoice date, and licences are not renewed automatically; your customer success manager contacts you before expiry. There is no free plan; after a sales demo b2match can set up a trial event that becomes the live one once you buy.

What data you get during and after the event

The dashboard shows logged-in participants and visitors in real time, logins over the last 30 days, registration graphs split by on-site and remote attendance, and meeting statistics by request status. Afterwards you can download a participant spreadsheet, an event summary with meeting ratings, printable PDF table and timeslot schedules, and the marketplace of business opportunities as Excel or a PDF catalogue. Those exports are what most organisers of funded brokerage events need for their reports.

Apps, integrations and data handling

Attendees use the web platform or the iOS and Android apps, and a separate check-in app scans QR codes for check-in and check-out across several halls and prints badges. Eventbrite, Walls.io, Google Tag Manager, Google Analytics, CRM integrations, a public API and Zapier are add-ons, and SSO is listed in the plan table. b2match states ISO/IEC 27001:2022 certification and GDPR compliance, with all customer event data hosted in the EU on Google Cloud Platform. Its workforce grew from 11 to more than 40 after 2020, and the rebuilt platform, b2match next, launched in 2023.

How it compares

Brella also runs mutually accepted one-to-one meetings but quotes the platform. Grip sells matchmaking and MustMeet pre-scheduled meetings as modules on a 12-month order form. ExpoPlatform is aimed at organisers selling meetings, leads and sponsorship to exhibitors. Jublia pairs AI matchmaking with exhibitor lead scanning and interactive maps for trade shows. b2match is the one in this group that publishes a starting price.

Alternatives to b2match

Other directory profiles that do the same job as b2match, closest matches first.

• ExpoPlatform
• Jublia AI Verified
• Glue Up, also listed for event ticketing and registration software
• InEvent, also listed for event ticketing and registration software
• Whova
• Eventscribe, also listed for event ticketing and registration software

Compare every listed option in event apps and networking platforms and AI event management and data tools.

What to check before you buy

• Work out how many validated participants you expect across the year before choosing single or multi-event.
• List the add-ons you need, such as CRM sync or virtual meetings, and get them priced with the licence.
• Note that support runs Monday to Friday, 9 to 5 CET, by chat and email.
• Read our guide to assessing AI event technology before relying on the recommender for buyer and seller programmes.

Source: b2match.com